Cutting-edge retention lessons Gaming needs to know
When looking to improve retention in gaming it makes sense to first look to the masters: free-to-play games. Those at the cutting edge of free-to-play (F2P) games have quickly established [...]
When looking to improve retention in gaming it makes sense to first look to the masters: free-to-play games. Those at the cutting edge of free-to-play (F2P) games have quickly established [...]
The gap between the ‘haves’ and the ‘have-nots’ in the F2P games market has never been greater. DeltaDNA data confirms this: the top 20% of games have a payer fraction of more than 4%, while the [...]
Having fine details of how players interact with different elements in your game allows you to really understand how it’s performing and what specific areas you need to concentrate on. [...]