Analytics features

We collect rich data, validate it and provide you with
an incredibly powerful toolset to discover insight that you can trust.

Dashboards

All you need to know out-of-the-box with our key template charts showing a wide range of player metrics. Understand retention, IAP revenues, ad performance, engagement and much more, split by player segment and cohort. User alerts and email distribution allows easy access to the most important trends. Our fully flexible custom dashboards provides the power to create business intelligence on any aspect of your data.

Dashboards

Benchmark

Benchmark

See how your game’s performance compares with the rest of the industry against retention, payer fraction, and revenue. Also understand your store reviews with text cloud analysis by reviewer rating.

Direct access

We create a high performance data warehouse for every game. We provide an open environment that allows users to connect their favorite analytics tool such as SQL, Tableau or R. We provide an open environment that allows users to connect their familiar data analysis tools to the database, live.

Our data connection provides security and maintains high performance, enabling in-depth understanding of your data, with queries returned in seconds.

Direct Access

Slice & dice

Slice & dice

Slice & Dice solves game design issues with user-defined segmentation and advanced data drill-down. Complex SQL queries can be built with our easy-to-use query designer.

Actionable insights are discovered as a consequence of interrogating all your data and events to understand player engagement in detail. Event counters and access to user tables provide unique understanding of game progression and behavioral differences.

Data mining

Use SQL to query all of your event level data, user metrics and aggregated dashboard data; and get the results back within seconds.

This is ideal for finding out very specific user level information on any aspect of your game, like kills, XP, currency, session length, opponents fought etc. You can save your queries to the custom dashboard where they will update automatically.

 

Data mining

Funnels

Funnels

Explore game progress and monetization events with custom funnels. Track players through your game, step-by-step, and understand differences in progress between player segments.

Easily interpreted visualizations identify retention issues surrounding key custom-defined events, often caused by changes to the game.

Acquisition optimizer

The advanced architecture of the deltaDNA platform provides incredibly accurate LTV and retention forecasts for custom and pre-defined segments, from only a few sessions’ data. This forms a key part of our acquisition optimizer tool.

DeltaDNA integrates with attribution companies including Appsflyer, Tenjin, Adjust, Mat and Kochava, so you can use Marketing campaign data to segment your charts, queries and target lists.

Acquisition optimizer

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